Club vs. Swing

All financial institutions have products they would like to sell you.

Accumulators & Retirees:

In the world of finance, what is it that financial institutions deliver?  They have products to sell - which we'll call the clubs.  Unfortunately, too much focus is on the product, when focus should also be spent more directly on the swing, which is the process.

Do you need to have clubs to play golf?  Of course you do. Similarly, to compete in the world of finance, one is going to need financial products to play, but the product, or club, one chooses is not as important as having the correct swing.  Rather than taking someone straight to the financial club rack if you will, to see what kind of club or product they want, we go to the practice tee first and work on their swing.  A great club and a poor swing will keep you in the rough, while a great swing and a poor clubs may still keep you to the fairway.

Some are so busy focusing on how great their product is that their client never really learns how to leverage it effectively.  The correct swing involves eliminating the wealth transfers we have already mentioned.  

You must master the use of your money and learn to avoid losing strategies along the way. You must also have access to your money and be able to make the necessary adjustments when needed.  We refer to this as having liquidity, use and control.

Business Owners:

What is it that the financial institutions deliver?  That’s right, they have products which we are going to call the club.  You must have a club to play however the swing is of more value.  Many business owners feel that investing in their business is the best place for their money and I would agree.  Your business should be your “club” of choice but not necessarily the only club you have in the bag.  Should you decide to work with me my job would be to help you with the “swing”.  By that I mean help you be more efficient with your resources by reducing your expense loss. Make sense?

No math presented on this screen.